Archive for October, 2008

29
Oct

Webinar: Sales 2.0: Tap Into Social Media to Drive Enterprise Sales

Jill Konrath posted on her blog, Selling to Big Companies, about an upcoming Webinar that we’re sponsoring.  The discussion will hinge on how social media can drive enterprise sales, and will cover sales strategies & Sales 2.0 tools that can help sales people reach more corporate accounts and speed up sales cycles. Additionally, Tina Babbi, VP of Sales for Lucid Era will tell you about how her own salespeople are using Sales 2.0 technologies to boost sales and increase the quality of their customer interactions. The Webinar will take place Thursday, Nov. 6th at 1 pm ET (12 pm CT, 11 am MT & 10 am PT). There’s no charge, but registration is required
To see more information about the event, you can click on Jill’s blog: http://sellingtobigcompanies.blogs.com/selling/2008/10/sales-20-tap-in.html or sign up now at: http://www.insideview.com/sellbig

Also, if you’re busy at the scheduled time, register anyway, and Jill will send you a link to listen in at a time that works for you. Plus, you’ll get a copy of her ebook, Leveraging Trigger Events.

17
Oct

Helping Shape Web 3.0

Defining the Web has never been easy, and oftentimes even the phrase “defining the Web” comes across as a perfunctory cliche.

So we’ll use “shape” instead.  And that’s exactly what we’re doing today, at the Web 3.0 Expo in the heart of Silicon Valley.

We’ll be joining folks from all over the world, who are gathering in Santa Clara for the first ever Web 3.0 Conference and Expo, to discuss and debate what exactly the next Web will look like (and has already started to look like).  At the hub of the event is the shift from isolated content “silos” to a more “semantic” Web.  The increasingly semantic Web is one of new connections, new mashups, and new intuition.  Indeed, we’ve seen the Web go from simple pages linking other pages to the age of user-generated content and enormous information-sharing to…what we have today.  And that “what” is exactly what will be discussed at the conference!

At the conference, Umberto Milletti, InsideView CEO, will be participating on the panel “Approaches for Deeper Customer/User Relationships.” Umberto will be able to not only speak to the enormous power of the Web as it stands today, but also actually help shape what that Web is - and will be - by adding our concept of the socialprise to that mix.

More important than simply selling a product, helping shape the future of the Web is both a passion and privilege at our company.  See you in Santa Clara!

15
Oct

Selling to Big Companies on the Importance of Socialprise

As the socialprise continues to gain attention as a powerful new tool for sales and marketing folks, it’s also being recognized by the industry gurus.  Just recently, Jill Konrath - a leading sales strategist and business advisor — featured the InsideView Sales 2.0 white paper at her site, Selling to Big Companies.  Jill also noted that she believes InsideView to be ‘the best business intelligence tool available.’ Very high praise from an expert in the field!  Jill closes her post with “I am not a techie type person, but this is simple & makes your life 100 times easier,” — a great compliment about the strides that InsideView has made in bringing real technological improvements to the day-to-day lives of salespeople.

07
Oct

Making Connections in the ‘Socialprise’ World

We were very excited to read Semanticweb.com’s recent piece Making Connections in the ‘Socialprise’ World.” The article is a thoughtful analysis of how socialprise works and what it looks to accomplish, as well as the changing role of CRM applications. The writer, Jennifer Zaino, provides a very interesting portrait of the new ’socialprise’ world and how the nature of both the marketing and sales industries are being affected. Rand Schulman, InsideView’s Chief Marketing Officer, is quoted throughout the piece and provides a number of insights into how InsideView views the role of socialprise. To read the full article, click here