Guest post by Santosh Shukla, InsideView Hyderabad office.
Posting on Twitter, updating a Facebook profile, putting that Youtube video demo and uploading pictures to Flickr may be free of cost, but it’s wrong to think that social media for marketing and sales is free.
Social media are now standard tools of the Sales 2.0 workplace. But if you are like me, the “social” part of social media sometimes gets in the way of the work. That means you inadvertently spend some time to look at the tweets of people you follow, retweet some and end up spending much more time than you intended. Similar things happen when you go to LinkedIn to find a connection, and end up reading and joining irrelevant discussions.
Thus, a result-oriented foray into social media turns out to be a long walk into unknown (but interesting) woods and by the time we realize, the damage is already done. Time is money, and you’ve just wasted a pile of it.
Here some tips that I use to get the most out of social media while staying focused:
- Link your Twitter, LinkedIn, and Facebook accounts to save the time and effort of updating same status/message at different places.
LinkedIn with Twitter: https://www.linkedin.com/secure/settings?twitterSettings
Facebook with Twitter: http://www.facebook.com/twitter/
- Create lists on Twitter to follow tweets on related topics like Sales2.0, Golf, psychology etc. to be focused on reading only what you want to read at that moment.
http://help.twitter.com/entries/76460-how-to-use-twitter-lists
To follow the tweets of the IV 20 Top Sales Industry social media users here – http://twitter.com/skshukla/Sales2-0
- Use intelligent tools that allow you to focus on the crux and not deviate by being in your work window. SalesView helps you to read relevant blogs, tweets of the prospect that you are targeting within your CRM so you don’t have to leave it to get the social media benefits. It also finds the LinkedIn connections and Facebook friend connections for prospect accounts within your CRM.
- Follow top 20 Sales Industry Social Media Users and some more stars to get the latest and greatest information and views of the Sales (and Marketing) industry without spending too much time elsewhere.
- Talk to people who have pioneered in linking social web and enterprise, the creators of term “socialprise”.
I am sure you have some more tips that you use to efficiently use your time on social media and get the desired results. Please feel free to share them.
296 comments
Comments feed for this article
May 3, 2010 at 10:47 am
jdmccormick
http://www.cnn.com/2010/POLITICS/05/03/first.lady.tweet/index.html?eref=igoogle_cnn
August 11, 2010 at 1:32 am
Vinod Kumar
Thanks Santhosh for the tips. I always believe one should the Internet as a Master rather than as a Slave. Go for what You want and rest not till you get it. Any way will get back after i use the tips personally. Take care
May 3, 2010 at 11:08 pm
Yogesh Chaturvedi
Thanks Santosh for providing such an orthogonal insight on social networking. The tips are really very helpful in getting more focussed on business.
May 3, 2010 at 11:40 pm
Deepti
Its great to know that I can link Twitter, LinkedIn and Facebook and update the status for all in one place. Thanks for sharing this info
May 4, 2010 at 1:22 am
Versha Khar
This is a very good outlook to do things faster and smarter .. i never thougt one could save time doing the most cherished thing –linking with people near and far .. its the most efficient and effective way of doing what u like – i.e socialising and making sure you save time and money .. great idea and a great blog ..
its surely an attractive idea for customers ..
May 4, 2010 at 3:29 am
unknown
DASH !!!
May 4, 2010 at 3:30 am
rathi
good one
May 4, 2010 at 6:56 am
Neetu
Very nice post.
I couldn’t agree more about the small foray turning to a long walk in the unknown woods. I myself have felt that many a times.
I am going to use the tips mentioned by you right away. Social Media resembles world wide web, lots of relevant pieces of information hidden between pile of data. Good to know SalesView helps removing the chaff.
May 4, 2010 at 7:39 am
Prasoon Malviya
It is really great to have all the social network sites available on a single screen or tool.Linking of Twitter, LinkedIn, and Facebook accounts to save the time and effort of updating same status/message at different places. There is an really appreciating feature i.e linkedIn connections and Facebook friend connections for prospect accounts within our CRM. Most of people who are attached to the market are having lack of time but this provides us facility to get the latest and greatest information and views of the Sales (and Marketing) industry without spending too much time elsewhere.
May 4, 2010 at 12:49 pm
Saurabh
I would like to thank Santosh for providing such a rare insight into effectively managing your different networking accounts through a common platform and consequently saving time. Kudos!!!
May 4, 2010 at 8:58 pm
Aboli Joglekar
If you are not taking advantage of what some experts are calling the Social Media Revolution, then you are missing out on the #1 opportunity to significantly grow your business, bar none!!!
And I am glad to see how companies like InsideView are taking it seriously and trying to make the best use of Social Media to grow Sales. Sales2.0 is the way to go!!
May 4, 2010 at 9:52 pm
Dr. Ashok Ramam Sanku
Hi santosh,
really its a good information which will be very usefull for me. Thankq very much. I can really save some time based on you suggestions.
May 4, 2010 at 10:00 pm
Vijeta
I agree to you.. its the cheapest and the most convienient way to get information and also stay connected . Gr8 ideas.. keep up the work
May 4, 2010 at 10:52 pm
Preethi Srivastva
Thanks Santosh for providing such simple and smart strategy to use social media efficiently in stipulated time. Its a simplest way but usually user gets astray due to lots of inter-related web links.
“Time is money” is well said by Santosh. So, saving time and utilizing it appropriately is one of the smartest way to make money. And through social/business networking either you can kill your time by visiting most of irrelevant links or you can save it by following the ways mentioned by Santosh. Certainly this blog gonna help in using networking websites to lots of beginners to “Social Media World “.
Once again thanks for this piece of info Santosh.
May 4, 2010 at 11:22 pm
Shivani
quite interesting…will surely try it…thanks Santosh for this insight, its really helpful.
May 5, 2010 at 12:33 am
Fayaz
Good article !
I would like to share an easy app. for IM+Email+Social Media
http://www.digsby.com/
May 5, 2010 at 10:29 am
Santosh Shukla
Thanks for sharing this app. Concept of linking email + IM + Social Media looks cool. Will explore and add to the list.
May 5, 2010 at 12:36 am
Sanjay
Thanks santosh , its very useful information . normally i spend more time on these social networks . Hmn time is money . so i can save my money …
May 5, 2010 at 1:59 am
Tarang
I believe by what has been given above to what extent can one leverage social media and not let it bog down by overindulgence.
So go by the word— converge and have fun
May 5, 2010 at 7:04 am
shankar
Santosh – You have given a good view on the social networking scenario in the web 2.0 era and how to put it in place for bussiness demands. Linking various social networks is a big timesaver too and single starting point for information… Great job keep posting !!
Shankar
May 5, 2010 at 7:10 am
Amey Asuti
The internet has become an integral part of our daily life and social media particularly takes a huge chunk of the time spent on it. Today I come across people who are anywhere between addicts to compulsive visitors to occasional users of the big three – FB, Twitter & Linkedin. It is here to stay and the only way forward as Santosh suggests is judicious use of the media rather than complete ban at the workplace.
As has been demonstrated lately, social media has the power to challenge the status quo (FB & Iran elections), change power equations (Tharoor, Modi & IPL) and empower employees in getting peer recognition (Linkedin).
Great work, Santosh!
May 5, 2010 at 10:34 am
Santosh Shukla
Thanks Amey for sharing the relevant examples of how social media is changing the world.
It is here to stay and the way forward, we just need to know where and how to draw the lines
May 5, 2010 at 7:50 am
Santosh Shukla (author)
For benefit of everyone interested in Sales2.0 related tweets. I am sharing the list that I have compiled of Sales2.0 leaders.
You can follow it @http://twitter.com/skshukla/sales2-0
May 5, 2010 at 10:29 am
Balraj Singh
nice post
its a good information, will be very usefull for everyone.
May 5, 2010 at 10:33 am
Rahul
Good one
May 5, 2010 at 10:35 am
Ravi Sawlani
Its great to know that I can link Twitter, LinkedIn and Facebook and update the status for all in one place. Thanks for sharing this info
May 5, 2010 at 10:38 am
Reetu Singh
Thanks for wonderful tips Santosh.
However, don’t you think if we become too focussed we might miss on the real essence of social media, that comes when we explore the unexplored territories?
May 6, 2010 at 8:48 am
Santosh Shukla (Author)
Hi Reetu,
You have brought in an interesting perspective.
The only problem is to “find that needle in the stack.
I would say Pareto principle, the 80:20 rule rightly applies here. 80% of the relevant and actionable social media content is posted by 20% of the top Sales2.0 leaders.
By the way, if you are interested in getting the best of sales2.0 from social media, follow the twitter list: ” @skshukla/sales2-0
May 5, 2010 at 10:39 am
Rahul
nice post
May 5, 2010 at 10:50 am
Neha Kathuria
I feel all the above mentioned tips are excellent ways to be social media tools and methods to make the sales process more efficient. Nice job done.
May 5, 2010 at 11:00 am
Swati Darolia
We all have understood the value of social media in B2B says arena.
The biggest problem in 2days world is information overload.
Thanks for the tip santosh
May 5, 2010 at 11:07 am
Hemant Solanki
1 I agree with many of your points about Social Media. However I would like to quote Dave Stein here:
“Some major market segments are today very, very far away from regular and widespread use of social media between buyers and sellers. Industries such as industrial equipment, insurance, and some sub-sectors of health care have a long way to go. Attempt to come at them through social media and you’ll likely find no one at the other end of the tweet.”
May 5, 2010 at 11:08 am
Hemant
Great post and well thought out. I still see social media for sales more as a surfer waiting for a wave
May 5, 2010 at 11:24 am
Atul
Very well said Santosh Bhai. Its true, we spend too much time on social network and I realized only when i read your blog. The tips provides are good ones and would really help me do a focused socializing on the net
May 6, 2010 at 4:46 am
Nilesh G
nice to see something emphasizing the focus on work in the context of twitter and facebook …rarely get to see this
..good read.
May 6, 2010 at 5:49 am
Kuldee[
very well said and its very useful for everyone
May 5, 2010 at 8:30 pm
Gaurav
Wow Santosh
This is a very good sharing and the infr will help us a lot….. Kepp helping and adding to our knowledge…
May 5, 2010 at 8:35 pm
Shailendra
Good Sant
Nice info… and great ideas…
May 5, 2010 at 8:38 pm
Saylee
Very goood boss….
And happy see lot of comments to your blog man.. followers… followers… and followere….
May 5, 2010 at 8:44 pm
Smita
Great post Santosh.. Really very useful information to save time as well as money
Thanks for sharing the information.
Jeete raho and aise nice blogs post karte raho.
Cheers
Smita
May 5, 2010 at 9:46 pm
Avanti
It’s really a good article. Thanks for the tips. Keep it up.
May 5, 2010 at 9:54 pm
swati
Hey this is gr88 ..most cheapest n easiest way to stay connected..
May 5, 2010 at 10:52 pm
Ritesh
Very informative blog; Thanks!
May 5, 2010 at 11:26 pm
Subhasit Ratnam
Thanks Santosh for sparing your time to share this useful information with us.
.
As always, you are here to let us know some good things to make the things easy
I have seen that Linkedin is already providing a facility to post one’s updates to connected Twitter a/c.
Would love to hear more from you on these topics.
Thanks,
Subhasit Ratnam
Director
Sapple Systems Private Limited
May 5, 2010 at 11:47 pm
Srikantha Kalaghatta
Very informative. Good piece of write up.
May 6, 2010 at 12:26 am
Ankur
Nice suggestion.
May 6, 2010 at 1:04 am
Neel
Very useful information, Santosh.
I didnt know Facebook and Twitter can be linked like that. That is really helpful and hopefully will save a lot of time.
Keep up the good work!
May 6, 2010 at 1:17 am
Sharit
Hi Santosh,
Wow! That was a really deep insight about some websites that some people can only imagine as a wastage of time.
I personally am not a very frequent user of these sites. All I do is to log in Facebook everyday (wait, did I say ‘everyday’?) and check on new messages that I have received, then check on some game status, and then maybe loiter around on a profile of somebody interesting, then maybe try to find out mutual friends…and maybe join groups with people who are equally weird as I am…. okay, I accept, I AM a very frequent user of Facebook!
So you see, you might be thinking that this blog in not very useful to you, as you don’t use these websites that much. But what you don’t realize is that if you are an internet user, you are already addicted to Social Media Websites and whenever a new website hits the market, you will jump to check it out.
I used to be registered in all kinds of social media websites, Facebook, Orkut, Twitter, Fropper, Flickr, Picasa, Yahho Answers etc etc etc. It became so confusing and to maintain all these websites that I ended up retiring from most of them. But now with Santosh’s blog, I think I can maintain my current accounts properly, keep my focus intact and at least reduce my unnecessary lingering a bit.
Again, Social Media websites are not just chatting and friendship websites anymore. Big organizations like HP, Apple, Microsoft, Sony etc are using these sites to track customer reviews, product qualities, defects etc. The day is not very far when Facebook and Twitter will be included by big organizations as official processes and logging in would be a job criteria.
So, thanks again to Santosh for this beautiful blog.
May 6, 2010 at 2:20 am
Nisha Kukna
Really nice blog on how today’s internet savvy generation should save their time.
Thnx Santosh for such a nice information.
May 6, 2010 at 2:21 am
Nisha
Nice post Santosh.
Good information.
May 6, 2010 at 2:22 am
sunil
Good info.. It will help us to surf maximum social networking sites at one time….Its great to know that I can link Twitter, LinkedIn and Facebook and update the status for all in one place. Thanks for sharing this info
May 6, 2010 at 2:23 am
Satish Rajwad
Social Networking is giving new life to one of the oldest sales models in marketing. We cannot be relying on the monthly news alerts in the era of Google Alerts.
May 6, 2010 at 2:23 am
Nisha Kukna
Great information for saving time while surfing these social sites;
Good Job.
May 6, 2010 at 2:26 am
Neha
Gr8 ways to link ..All in one gud research done..
Thanks a lot for a revolutionary idea
May 6, 2010 at 2:26 am
Amit Shukla
Thanks for brief and quality specific overview.
May 6, 2010 at 2:41 am
Saurabh
This is very useful, Santosh.
I didn’t even know Facebook and Twitter can be linked! This will be really helpful and hopefully would save a lot of time for me and other Social Media fanatics!
Thanks.
May 6, 2010 at 2:44 am
bhavesh khandelwal
Hi santosh…
I am really thankful to provide us a deep insight of the social networking and its pros and cons.
i say its a must read article.
Thanks
bhavesh khandelwal
May 6, 2010 at 2:53 am
Naina
Hi,
Was good to read the information, but almost all the technologies have already got a worked around 4 d same.
Android – Gives u Timespace in which you get/update latest from all sites(or as per your linking preferences).
~Iphone n IPad provides applications for these.
But a question, with so much of social open-ness; this information is boon for the bad guys/hackers. What is the security of such information?
May 6, 2010 at 2:58 am
Pramila
Good to know that Websites like InsideView are fundamentally transforming marketing from a monologue to a dialogue.
May 6, 2010 at 3:17 am
Rocky
Brands must join the dots between outdoor, online and social media campaigns to catch up with consumer demand. Customer 2.0 demands Sales 2.0
May 6, 2010 at 3:20 am
Amit
Grt idea. Nice post its very helpful
May 6, 2010 at 3:22 am
Swapnil
hi santosh, very good peiece of information………….
will not only save time but keep us connected socially also.
May 6, 2010 at 3:27 am
Chirag Gulati
Very well said….I do agree with you that we sometimes spend too much time on these social networking sites. But I believe thats what it is all about….u get to know so many new people and explore new dimensions.
But, as we say anytihng in excess has its harm. So I would definitely keep your tips in mind and ensure that time spent on these sites has some positive and constructive outcome !!!
May 6, 2010 at 3:58 am
ankit
good article interesting one i will try it
great going Mr. Santosh
May 6, 2010 at 4:21 am
Arun Kukna
All of the above posted tips and thoughts are really helpful. If we implement at least some of them in our life, it will definitely save a lot of our valuable time.
Thanks.
May 6, 2010 at 4:55 am
Rahul G
Thanks for sharing this useful informatin. I didn’t knew I can link my Facebook, Linked & Twitter. Hope many would find it useful.
May 6, 2010 at 5:51 am
K Sharma
good one. keep it up!!!!
May 6, 2010 at 7:54 am
Bhupendra
very well compiled !! it is one of the most serious and relevant issues of recent times for youth
May 6, 2010 at 8:36 am
Prajakta
Hey gr8 post. Thanks Santosh . It has saved my so much of time or in short so much of money especially for a lazy person like me.
May 6, 2010 at 8:38 am
Santosh Shukla (Author)
Posting a relevant constructive criticism to the post by David Bradley at Don’t waste your time on social media
The last thing you should do is to link your Twitter account to your Facebook and LinkedIn accounts as you suggest on your blog. Do you know how incredibly annoying it is to see the same message tweeted, updated and posted on profiles you follow on all three systems? More to the point, it might “save you time” but it actually just makes you look like a lazy twit who cannot be bothered to engage with people at a personal level.
My Reply:
Hi David,
Thanks for pointing that out. I agree with you there.
I would like to rephrase that you have the option of linking your twitter account to Facebook or LinkedIn when you really want to do so.
Publishing all the tweets to LinkedIn or Facebook may not be a good idea as David suggested.
To the new users, Twitters gives the option of sending only those tweets to linkedIn that have tag #in or #li . I have done exactly just that for my account. twitter.com/skshukla
Thanks again David for giving me an opportunity to clarify.
May 6, 2010 at 9:32 am
sagar
that could really work, good research done santosh
May 6, 2010 at 7:34 pm
ankita
a really useful and nice post.. thanks for the info
May 6, 2010 at 9:21 pm
Raghavendra Shanbhag
Great post.. Google Buzz is another such great tool…
May 6, 2010 at 9:37 pm
Nishesh
Awesome article. Very nice and thought provocative. Sales 2.0 allows salespeople to gain the most up-to-date knowledge and insight they need, without having to spend hours of research to do so. For better understanding of how to sell to customer 2.0 refer the link.
http://www.insideview.com/customer-20.html
May 6, 2010 at 10:50 pm
Naresh Sharma
Thanks for this info…great to know that we can link Twitter, LinkedIn and Facebook and update the status for all in one place.
May 6, 2010 at 9:39 pm
Ankur
Good article !
May 6, 2010 at 9:47 pm
Srivardhan
Santosh has brought forward a beautiful and intelligent perspective into how people get caught into the web of social media by over investing time and not seeking the right ROI from it. Better could be when we track the ROI of exploration versus overindulgence and not able to reap the right benefits.
Thanks Santosh for sharing your thoughts
May 6, 2010 at 9:49 pm
Samarth
I really appreciate the fact that social media is considered a helpful tool and Santosh has found out ways to use it efficiently. Though not only using it to update it is a gr8 medium for marketing and people with similar interests can get in touch. Though people are not aware of what not to do on these sites… especially when people put tweets about things happening around them… whtevr hs been put online shd b verified by em so tht it doesnt spread a rumour…
Gud effort Santosh… Kudos!!
May 6, 2010 at 10:01 pm
Pragya
Right insight into what could usher an all together new perspective to drawing a line between what could be right while accepting social media via different routes or converging and accepting it.
May 6, 2010 at 10:22 pm
Akshat Srivastava
your article is really a time saver..
to add on, i have been using digsby…its freeware and supports IM,emailing and social networks..
http://www.digsby.com/ do check that out…
May 6, 2010 at 10:59 pm
Gaganpreet Singh
Hi Santhosh,
Congrats for such a nice article. I really liked it. keep up the good work..
May 6, 2010 at 11:06 pm
Shivkant Yadav
Very informative article..at least after a long time learnt something which could be interesting to try with..Keep on posting these kind of articles in future buddy !!
May 6, 2010 at 11:07 pm
Gunjan
Gud one !!
May 6, 2010 at 11:21 pm
Avneet Singh
Its good to know that lots of people are spending there time in social media…..
because this is one of the best way to improve your personality…….
and learn more about social networking…….
May 6, 2010 at 11:45 pm
Social Tool
Right on! We might say we’re just going to spend a given amount of time, but ultimately it almost always doesn’t end up that way.
Thanks for this, I hope this works well for me!
May 7, 2010 at 1:46 am
Rekha Teotia
must say this is very intelligent solution for person like me. I was so tired of updating profiles on diff.. social networking site, now i can do tat in one go.
your idead rocks santosh:)
May 7, 2010 at 2:31 am
Gyanty
I always thought social media is a waste of time…Thanks for giving deep insight about websites . will look forward for more acticles on the same topic..
May 7, 2010 at 2:38 am
Rama
Hmmmm..Though I have an account on Facebook, Linedln and Twitter (a week old account), I dont really follow what are the games, posts and tweets etc…I check them only once in a week or two…soemtimes once in a month. Just today one of my friend asked if I know what’s fishville…I said No…she was surprised…but thats true…I know the names of games…thats it…
Now probably I ll try out the options given over here and see if I can use these sites regularly…
Good post…all in all…
_Rama
May 7, 2010 at 2:42 am
Durga
Fantastic Artical!!!!!
I did not know Facebook and Twitter can be linked..WOW…This will be really helpful and will save a lot of time…!
May 7, 2010 at 2:46 am
Siva
Awesome article Santosh, Very nice thought ….. It has saved my so much of time especially for a person like me…
May 7, 2010 at 2:50 am
Prasad
Hey there is one more good artical on google.. ..Have a look,
http://www.destinationcrm.com/Articles/CRM-News/Daily-News/New-Social-Media-Not-Helping-Sales-53368.aspx
May 7, 2010 at 2:53 am
rahul
Superb Info yaar..
May 7, 2010 at 2:56 am
sachin
Thanks santosh for posting such a useful and interesting article,
definitely it will save our valuable time and at the same time will be connected socially also.gr8 work!!!
May 7, 2010 at 3:02 am
Ashok
Really a good thing for me.
May 7, 2010 at 3:05 am
Karthika
Hi Santosh !
The article is very help ful for me.
May 7, 2010 at 3:14 am
Saillu
Correct Santosh,Relationships is one word we all hear when we talk about B2B sales driven organizations.
May 7, 2010 at 3:33 am
Akshat Srivastava
the article is really a time saver…good work.
keep sharing…
May 7, 2010 at 3:43 am
dasari
Hi, Will you let me know ,what is really going on with respect to the use of social media in B2B sales.
May 7, 2010 at 3:44 am
Pankaj
Hi santosh,
This is the good one, really we need to think about the time which we are wasting in this social networking.
May 7, 2010 at 5:55 am
Aabhaas Arora
Hey Santosh
That’s real useful info… Keep it up mate!
Cheers
May 7, 2010 at 8:13 am
vivek pandey
thanks santosh for the insight provided by you on social networking
Networking can be used for beneficial purposes instead of making friends and chatting on such sites
May 7, 2010 at 8:15 am
Mohit Patankar
good thinking santosh….blog is very much interesting
May 7, 2010 at 8:16 am
Kashif Sheikh
good work santosh……very nice blog
May 7, 2010 at 8:25 am
vikas
good article.
May 7, 2010 at 8:35 am
Richa chaudhary
good one santosh really very interesting
May 7, 2010 at 8:39 am
ritesh
that is very gud and new .a nice thing to do thing in better manner.
May 7, 2010 at 8:42 am
priyanka
that new ,nice job !!!!!!!!!!!!.keep it .
May 7, 2010 at 8:43 am
s pavan kumar
valuable insight where we reallly save our time by not following such social networking sites
May 7, 2010 at 8:53 am
sandeep gouti
my views are very much matching with urs good to hear that someone values time
May 7, 2010 at 8:55 am
vinod yadav
such vauable blogs really make us understand time value….awesome santosh
May 7, 2010 at 8:56 am
nagnath
this is called as everything under one roof
May 7, 2010 at 8:57 am
vikrant jadeja
very well compiled !! it is one of the most serious and relevant issues of recent times for youth
May 7, 2010 at 9:00 am
Priyanka agarwala
Thanks for sharing this useful information
May 7, 2010 at 9:04 am
Jabir hussain
good thinking santosh
May 7, 2010 at 9:07 am
dhiraj choraria
very good insight, it is very necessary to understand value of time
May 7, 2010 at 10:09 am
Harmandeep
Nice Post..
May 7, 2010 at 10:31 am
denzil
great blog
May 7, 2010 at 10:47 am
Vibhav
hmm….. nice work…..
May 7, 2010 at 10:48 am
Aakash Ghosh
whoa!!! that was really a gr88 piece of information, because right now i spend my whole day, doing nothing, but twittering and facebooking and i dont think i cud totally get out of this addiction..
, even in my workpalce… so its a gr88 idea to save my tym..!!
“THANKU” *thumbs up*
May 7, 2010 at 9:05 pm
Preetham
Wonderful article especially relevant in todays world when the amount of time being spent on social networking sites by employees during work hours is on the rise and quality time and effort which should have been directed towards work is being misdirected towards these sites.
Thank you for the tip on linking Facebook and Twitter sites.
May 7, 2010 at 7:33 pm
K Satish
Very interesting topic Santu, thanks for writing this article.
May 7, 2010 at 9:38 pm
Pratyush
I totally agree with ” a result-oriented foray into social media turns out to be a long walk into unknown (but interesting) woods” point of Santosh.
People tend to spend a lot of their precious time on Social media on internet thus leading to a loss of productivity to their respective employers.
Social media communication is the new revolutionary concept after the mobile technology and has become an integral part of our daily lives. This concept is here to stay and the only way forward is to make judicious use of this medium and not to spend too much unnecessary time on it.
The way suggested by Santosh is an excellent step towards reducing the wastage of uncecessary time spent on different sites. The integration of these sites by using intelligent tools would go a long way in achieving reduction of spent time on different accounts.
Thanks Santosh for this useful post!!!!!
May 8, 2010 at 12:33 am
Prasoon Malviya
Its great and new way of looking at social sites which can gives you an apportunity to have all your interesting social stuffs on one window.
May 8, 2010 at 12:39 am
Amit Kumar Shukla
very good insight, it is very necessary to understand value of time
May 8, 2010 at 12:43 am
Prasoon Malviya,amit kumar shukla
well Gr8 stuff santosh,just one suggestion please add some security details as well so as to avoid hacking or unwanted interuption all under one roof.
May 8, 2010 at 1:25 am
Vishal
Thanks Santosh for updating me on that part. It was a great news for me and as well as my friends. First time somebody come and told us that we can link to Facebook, LinkedIn and Twitter from one place. It will really save time of people to access social networking sites. Once again Thanks for updating. I’ll start using it from now only…
May 8, 2010 at 5:17 am
Dharam Raj
Good to hear the term “SocialPrise”. When I searched on the internet more about it,I hit this link: http://blog.insideview.com/2008/07/10/socialprise-0-to-22500-in-three-months/
Congrats InsideView on giving a new word/realm to the industry
May 8, 2010 at 9:26 am
vinita
Hi santosh,
a good write-up !! thanks for sharing some useful tips on the topic
May 8, 2010 at 10:03 am
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May 8, 2010 at 10:10 am
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May 8, 2010 at 11:21 am
Parivartan
Wonderful tips Santosh. Thanks for creating and sharing the list of all Sales2.0 Leaders @skshukla/Sales2-0
I agree to your comment that 80% of relevant social media content is created by 20% of the Sales people. This list really has most of the effective Sales2.0 leaders.
Thanks again.
May 8, 2010 at 11:53 am
Mukesh
A quotable quote by you there…
” The “Social” part of the social media sometimes gets in the way of the work.”
I am sure like me, most of the people would be able to relate to it. Thanks Santosh for giving wonderful tips to use social media as a means and not an end.
May 9, 2010 at 8:31 am
vaibhavtiwari
A relevant article; I cannot agree more with its intent.
As an after thought, the purpose of this article is better understood when you realize that what you have been doing while reading it or commenting on it is, in a way, spending time doing what is now a popular catch-phrase, “social networking”. How much of it you were able to make use of is something that will decide your ROI!
In a world that is changing too fast and with the internet and telecommunication advancements coming together, you have access to information that is free (almost) and infinite (almost). In time, the internet will sneak its deserved place into our mobile phones (it has started already, you know it, with dedicated mobile applications for popular websites becoming common). Also, once Google’s open-source sister Android starts pushing things further, the points raised in the post above and the ‘ROI question’ will become increasingly pertinent. The fact is that things are changing faster than most of us would anticipate. It is called the impact of the improbable! So we’d do better if we try to adjust too.
Personally, I was fed up with having lame email ids that I made as an 18 year old. I guess this must be true of many people who were born in what the today’s teen generation would call as “boring 80s”. And so us boring boys would get utmost macho to come up with creepy sounding mail ids like debonairduderediffmail.com and the boring girls in sync with their misconception that they are ‘creative’ would have such mail id like ‘angel0284′ and ‘love.princess1185′. Many of us would end up with useless mail ids, which is nothing more than a colossal waste of time. I am sure that teenagers today are more aware of the ROI of the time they spend on the internet, though I am also sure they are wasting that saved time at even worse places!
Talking of linking of mail accounts and professional accounts and fb accounts, a keen observer would simply call it ‘optimization’. In fact, this could be applicable beyond social networking too. For instance, I have routed my internet provider’s account, my DTH television service provider’s account, my mobile transactions, and all my credit card payments by registering them as “billers” in my bank’s e-account. Thus, all my e-payments are single-window transactions and that is time saving (even if I waste it later trying to chase a random link that a friend put as his status update on fb!)
Finally, each of us is depended on staying connected, some more, some less. And each of us is very likely to be more dependent on the internet tomorrow than he or she is today. In keeping with our lifestyles, we can surely think of saving time in as many ways as possible. The more you are into the internet, the more important it is for you.
To add to what has been already said, “Time is money, and I want lots of it”
Vaibhav
May 9, 2010 at 9:13 am
amit kumar shukla
A suggestion please introduce some security details so that no one can get direct illegal access to all networks under one roof.
May 9, 2010 at 8:01 pm
How Much Is Too Much? « a lover’s quarrel with life
[...] How Much Is Too Much? By vaibhavtiwari http://blog.insideview.com/2010/05/02/investing-too-much-time-on-social-media-how-to-boost-your-roi/ [...]
May 9, 2010 at 8:11 pm
vaibhavtiwari
I have put a related post titled ‘How Much Is Too Much’ on my blog. Sharing the link here – http://vaibhavtiwari.wordpress.com/2010/05/10/how-much-is-too-much/
Vaibhav
May 10, 2010 at 12:49 am
Rohitesh
Great Insight and great info, definately will be useful to everyone who believes in social networking but doesn’t have enough time
May 10, 2010 at 1:43 am
Keerthi
Good one.
May 10, 2010 at 3:52 am
vishnu
Santosh, Its give thought what you have written. We can try using it.
May 10, 2010 at 5:33 am
Shrish Tripathi
Very good Information for QA People
Ultimate………….
May 10, 2010 at 5:35 am
Srinivas
I have total 8 year experience in Quality
i read lot of article related to Quality
but this is ………..
good one
May 10, 2010 at 5:36 am
Srinivas
Ultimate…………
good Article
May 10, 2010 at 5:41 am
Pankaj
Yes ,
Great
Nice article
May 10, 2010 at 6:03 am
Ranju
nice blog…..
May 10, 2010 at 6:04 am
Ankur Chandra
very nice..!!!
May 10, 2010 at 6:43 am
Ankur Chandra
very nice
May 10, 2010 at 6:48 am
ashwani pandey
this is really a usefull information for us…thanx.
May 10, 2010 at 6:49 am
ashwani pandey
its a really gr8 kind of info….its really nce …i lke ur ideas ..thnx
May 10, 2010 at 8:57 am
Pankaj
Thanks for the wonderful tips. While there are too many social media applications available, it really becomes difficult to be active on all. Using the tips suggested an individual can be active on multiple sources without spending too much time.
Smart Aggregation is going to be the key of success on Social Media.
May 10, 2010 at 10:15 am
yogesh
thanx,for such a wonderful post,my personal fevorite would be ‘create lists on twitter’.using this i can create multipal lists on different genre n get specific tweets when i need them.thanx again.
May 10, 2010 at 10:32 am
Kunal Kapila
Sales2.0 is the necessity today when the customer has turned customer2.0 i think Social Media is going to be a large part of the equation and as Santosh rightly pointed, in the age of information overload efficiency and effectiveness will be the key.Wonderful post.
Keep up the gud work.
May 10, 2010 at 10:50 am
Rinky Rajput
If you are into Sales or Marketing, you ought to know the words that are revolutionizing the industry.
Sales2.0 , Smarketing, and SocialPrise. Thanks Santosh, I enjoyed reading every line of the post. Keep ‘em coming..
May 10, 2010 at 11:00 am
Dilraj
Thanks Santosh for providing such an orthogonal insight on social networking
May 10, 2010 at 11:04 am
Chirag
very good insight, it is very necessary to understand value of time
May 10, 2010 at 8:04 pm
varun
Nice job santosh it reaaly a masterpiece and full of info:)
May 10, 2010 at 8:31 pm
Vinod
I’ve not directly faced the situation you outline, but in other similar ones I’ve found Facebook’s support very helpful – and they can do an awful lot that isn’t available to the rest of us via on screen options. Although Facebook’s tech support for private individuals is very variable, for companies with pages (i.e. those who they want to get spending advertising money with them) it’s been consistently pretty good in my experience.
May 10, 2010 at 8:33 pm
Prassana
I could not agree more with this article, in fact a few months I started advising customers on the pros and cons of Facebook marketing because it was only a few months ago that my own account was compromised, I could not get in touch with FB as they don´t have phone support (which amazes me, being such a large company, I can manage to speak to my customers, the big boys always think they can change the rules of business!), so I was locked out for months while someone sent spam using my name and there was nothing I could do, I was refused access. Now, after all this FB have now decided that we were the spammers and blocked all content to our own websites, flagging us as phishing! During this down time we were unable to communicate with customers and friends, all our ads were down, fortunately for me, my partner was also an admin for all these groups so using his account I could gain access, this was a valid lesson learned, if it had just been me then we would have been well and truly buggered! This got me thinking that should my customers place their websites on FB, what if they get hacked? Social Media then turns everything upside down and you go from being a good business person who is well liked to having your business name being blacklisted on FB – I am very sceptical now indeed. FB should stay as a social network for friends and that be it, but this is now too late, they are already big enough but clearly do not take their security seriously, I have been on many social networks for years but FB is the one where spam keeps flooding in!
May 10, 2010 at 8:53 pm
Sanjeev
looks interesting.. will definately try..
Thanks for insight..
May 10, 2010 at 8:59 pm
Aparna
Social media conversation is essentially content, which does not generate revenue by itself. Social media can make some money using display ads or adsense. But if you are creating content, you are like a freelancer contributing to a newspaper or magazine. The only way you can make money is for the contribution, which social media is not going to give you. Seems to me the reason you spend time on social media is to communicate, not for any ROI.
May 10, 2010 at 9:00 pm
Rupesh
As a financial analyst, I’m quite amazed that ROI, a financial/banking term that is often used in our industry has been embraced and used so effectively in today’s web analytics.
You are quite correct is stating that investment is not limited to funds (as in cash or cash equivalents like marketable securities) but can also be in the form of time, concentrating on a certain web niche, or a blogger’s plan of action- ie majority of his post and its nature- making sure that there is a significant return on these investments is something that should be seriously considered. Otherwise, what’s the purpose of maintaining a blog or operating a website, when the cost outweighs the benefits?
ROI as we know it is= (Gain from Investment – Cost of Investment ) / Cost of Investment
Perhaps we can have some sort of formula to use as basis in the near future, that would be a very helpful tool for serious and fun bloggers/website owners.
May 10, 2010 at 9:06 pm
Poonam
Measuring the ROI for social networking can be a little difficult because the returns you’ll get out of networking via social media are not direct and immediate. Chatting with another person on Twitter does not always give you an immediate benefit: however, you are building a relationship which you can leverage in the future.
May 10, 2010 at 10:37 pm
Ajeet D
As is truly said in your blog, unintentionally we end up spending much of our valuable time on this once we login.So, i preferred not to login to these sites.After reading this valuable information, i’ll think about looking at them atleast once in a day
Thanks.
May 10, 2010 at 11:54 pm
Ravi.V
Facebook, Twitter, LinkedIn-these are the names that have become buzzwords, not only among consumers but also among business marketers nowdays. I an glad to read ur article on the same topic… great wrk
May 11, 2010 at 1:06 am
karan
Its good to know that lots of people are spending there time in social media…..
because this is one of the best way to improve your personality…….
and learn more about social networking…….
May 11, 2010 at 1:07 am
abha
great information…….
May 11, 2010 at 1:08 am
akhil
nice blog
May 11, 2010 at 1:09 am
ankit
thanx for such wonderful information
May 11, 2010 at 2:23 am
Karthik
Well Said.
May 11, 2010 at 2:29 am
Pranav
Indepth Information…. Good job done !!!
May 11, 2010 at 2:30 am
Deepak
Good view!!! …. makes a lot of sense
May 11, 2010 at 2:48 am
uma
Great network insight, it’s necessary to understand value of time
May 11, 2010 at 3:41 am
anshul gupta
Good Post . We as a channel use social media a lot to generate buzz and hype around our programs , specially with sa re ga ma and dance india dance .
regards
anshul gupta
May 11, 2010 at 6:18 am
Bhaskar Deb
It’s really useful to manage time. Hope you come up with such innovative ideas & we all use it efficiently. Keep rocking
May 11, 2010 at 6:34 am
Tulika
Nice Post Santo…
May 11, 2010 at 9:21 am
Kalyani Terde
Santosh,
I would like to add the linkedIn’s new feature of tracking companies to the list: http://blog.linkedin.com/2010/04/29/linkedin-company-follow Using it users can get updated on the target account’s updates
May 11, 2010 at 9:33 am
Supriya Javake
Hi Santosh, I am addicted to social media. Hope this will help me be more effective. Is there a way to link orkut and facebook?
May 11, 2010 at 10:09 am
sumit kumar shukla
Right information in the right century
May 11, 2010 at 10:10 am
harsh parmar
Gr8 information……………
May 11, 2010 at 9:27 pm
Dhruv
Have you tried the chat client Digsby? With that too you can update all these accounts and do much more. I have been using it successfully for over two years now.
May 11, 2010 at 9:54 pm
Bhuvana Suraj
Nice piece of info
thanxxxxxxxxxxxxx
May 11, 2010 at 10:09 pm
Vishal Thakrar
@Santosh
It has definitely been a large consumption of time (and hence money!) while keeping up with these social networing sites. Linking them is a good idea. It is high time that the management of these companies enter into a proper strategic alliance before the end users start pulling out due to virtual social fatigue.
May 11, 2010 at 10:58 pm
Amith
Its very good insight on how to use Social networking site efficiently. Doing multiple things from one site and efficiently and reducing time is a gr8 option it reduces time and also gives freedom on using the features well. It’s a nice blog and well thought one. “Time is money” is a well said quote..
Cheers:)
May 12, 2010 at 2:31 am
Tavishee
nice article…gud luk
May 12, 2010 at 2:40 am
anindita das
Hey Santosh, its really great information i will surely try it and will let you know how much it will change our life.
bye
May 12, 2010 at 2:54 am
Neeraj
Hi Santosh………gr8 info and really worth research done………..
May 12, 2010 at 5:12 am
Abhishek
I agree with u that ‘you inadvertently spend some time to look at the tweets of people you follow, retweet some and end up spending much more time than you intended.’ .
One side of the coin says that u get lot of information but other says it kills time. It is a tool where u need to judiciously use your time to get more info in lesser time otherwise u r gone for a toss.
May 12, 2010 at 7:48 am
Parag Patani
Social Media is the need of the hour. Thanks Santosh for great insights. Marketing and Sales using Social Media should be every business’s priority. However these tips would let them stand out of the crowd of unprepared social marketers.
May 12, 2010 at 9:11 am
Rohit Rmayekar
How much time should an average salesperson be spending on social media? Is there a thumb rule to it?
May 12, 2010 at 8:04 pm
Santosh Shukla (author)
Rohit, you have raised a wonderful point. I think there’s no thumb rule to it. Each one needs to determine what amount of time is right for him/her to spend on social media.
I would say the equation of quantity solves only one part, the other important factor is: are you spending that time on the right things doing it the the right way?
Smart aggregation on information in your work environment by tools as Salesview.
To your point on amount of time, read the interesting article by Meryl here: http://webworkerdaily.com/2010/01/12/how-much-time-should-you-spend-on-social-media/
May 12, 2010 at 5:09 pm
Janaki
The blog has interesting information and is really good to know all that stuff about the social networking that has practically taken over our lives!
May 12, 2010 at 5:22 pm
Nikhil Pandey
Hey Santosh, Very good Article !!!
Good to know that we can link different sicial media and save our lots of time.
Thanks
Nikhil
May 12, 2010 at 6:16 pm
A.Srinivas
Credible brands are utilizing social media to reach\attract customers and to build and maintain reputation. As social media continue to grow, the ability to reach more consumers globally has also increased.
Thanks Mr.Santosh for the tips,,
May 12, 2010 at 8:28 pm
Lakashmana Rao
Correct santosh, I have read somewhere that Social networking now accounts for 11 percent of all time spent online in the India.
May 12, 2010 at 8:34 pm
Shammi
Social media is definetly attracting big and small businesses. As social media continue to grow, the ability to reach more consumers globally has also increased.
May 12, 2010 at 9:31 pm
Atul Thakur
I feel Popular networking sites including Orkut,Myspace, Facebook and Twitter are social media most commonly used for socialization and connecting friends, relatives, and employees and not for bussiness
Thankyou
Atul Thakur
May 12, 2010 at 9:56 pm
Adarsh Nair
Now,that’s a very interesting fact.It’s great to know that you can link Twitter, LinkedIn, and Facebook which invariably saves a lot of time.Santosh rightly puts it,”Time is money”.Awesome article.Hats off dude,you have proved yet again that no body can work smarter that you…:)
….
May 12, 2010 at 10:34 pm
Friend
Nice thought.
May 12, 2010 at 11:28 pm
Jaya
Great Info,
May 13, 2010 at 1:35 am
Vikas Majeli
Social media helps marketing ppl in Monitoring the brand perception and finding out the trends in the industry.
May 13, 2010 at 1:39 am
Pritish
Its really an Innovative Idea Sir Ji !!!!!
May 13, 2010 at 1:41 am
Satish
Hi Santosh,
Very interesting and amazing article regarding the media.
Keep it up. Keep on posting such interesting articles in future too.
Regards,
Satish
May 13, 2010 at 1:49 am
ROJA
Hi Santosh.. Its Ultimate…
I would like to thank you for providing such a rare insight into effectively managing your different networking accounts through a common platform and consequently saving time.
May 13, 2010 at 1:51 am
SHALINI
Its really great information i will surely try it and will let you know how much it will change our life. Hope you come up with such innovative ideas & we all use it efficiently.
May 13, 2010 at 1:54 am
deepz
Thanks Santosh for providing such an orthogonal insight on social networking.. Hope you come up with such innovative ideas & we all use it efficiently.
May 13, 2010 at 1:56 am
kiran
Hi santosh… Really great information.. I am really thankful for u..
May 13, 2010 at 1:58 am
chowdary
I am really glad to read ur article … Superb work santosh….
May 13, 2010 at 2:06 am
geetha
Hi santosh…its really nce …i lke ur ideas . Thanx for such a wonderful information…
May 13, 2010 at 2:10 am
sekhar
hey santosh thanx for such a wonderful information…….:)
May 13, 2010 at 2:14 am
sunil
Great work santosh.. it really helped me a lot..
May 13, 2010 at 2:25 am
prasad
This is really a useful information for me.. thanq santosh..
May 13, 2010 at 2:45 am
pradeep
Hi santosh..It is really great to have all the social network sites available on a single screen…. it saved a lot of time for me..
May 13, 2010 at 3:15 am
eshwar
great work santosh..
May 13, 2010 at 3:26 am
AaShisH
Is this social media sales recommended for small bussiness???The reason why I have this question is, it takes a lot of time (and resources) to be active on social media. Thanks for giving tips for saving time, it surely will help out.
May 13, 2010 at 3:36 am
chaitanya
This is very useful, Santosh.
I didn’t even know Facebook and Twitter can be linked! This will be really helpful and hopefully would save a lot of time for me……….
May 13, 2010 at 3:48 am
sweety
Hi santosh..Thanks for the wonderful tips. While there are too many social media applications available, it really becomes difficult to be active on all. Using the tips suggested an individual can be active on multiple sources without spending too much time.
May 13, 2010 at 3:58 am
Ankur Goyal
Very good time saving tools Santosh,
I strongly feel the key to success with social media is to plan your activities, use time-saving tools and make sure your ROI are reasonable ,you’ll definitely succeed at social networking.
May 13, 2010 at 4:23 am
Anindo Bose
Santosh, we can also use Tweetbeep, To save time on Twitter
Thanks a ton.. ur tips to save time on Social media are awesome
May 13, 2010 at 4:28 am
Pritam Mishra
Dear Santosh,
Apart from the excellent tips which you have mentioned , I feel “Finding the right Social Media” is also important for effective utilization of time and to get good ROI.
Regards
Pritam Mishra
May 13, 2010 at 5:05 am
Deepak
I’m yet to jump onto the social media bandwagon. I don’t even have a Twitter account
Thus far I’ve refrained from creating accounts in LinkedIn and Twitter because I don’t have time to manage them. Your tips to link these accounts are very useful
May 13, 2010 at 6:14 am
Abhyuday Rawat
I think to gain the desired ROI from social media companies have to make a huge investment. It is not only a matter of time spent but also the quality of content. Companies are hiring SEO/SEM experts to do just that.
May 13, 2010 at 6:50 am
Sunil Sharma
If everyone starts using social media for sales and marketing then people would have no choice but to move out of social networks. We are here for social reasons not for getting pestered later with marketing/sales calls.
May 13, 2010 at 6:54 am
Nishant Bhalotia
Excellent post Santosh. I was looking for some way to manage all my social networks effectively and found this post.
May 13, 2010 at 6:59 am
Abhay Agnihotri
Social Media is the key to all relevant information and in real time. Leapfish helps you search on the social media content.
May 13, 2010 at 7:02 am
Abhay Agnihotri
Companies have started reading their twitter streams for customer’s issues and solve them real-time. Nice tips Santosh.
May 13, 2010 at 7:04 am
Pratibha J
Using Twitter list is a great idea. I liked it a lot. Nice article…
May 13, 2010 at 7:07 am
Mandeep Singh Khajuria
I am not too active on social networks. I thought LinkedIn was a professional network
I used to think Social Networks like Orkut, Facebook are popular only amongst teenagers.
May 13, 2010 at 7:09 am
Kadambari Rai
The whole world is revolving around social media today. I hope it is just not a fad like the .com bubble.
May 13, 2010 at 7:19 am
Ahkel Nathan
Hey Santosh, Nice post mate. I hope this post will help many executives and companies be more effective in their day to day life.
May 13, 2010 at 7:28 am
Ratnesh Jha
The leaders in the industry have started taking Social Media very seriously. American Express recently launched a social platform for its customers.
May 13, 2010 at 7:39 am
Jayaram M
very nice post Mr. Shukla!!!
May 13, 2010 at 7:50 am
Richa Shukla
Twitter is one medium that has caught everyone’s attention.
Searching on Twitter is one cool way of searching the relevant tweets. http://search.twitter.comI use it too often. Hope it will help the readers too.
May 13, 2010 at 7:59 am
Shraboni Roy
Nice tips Santosh. Thanks for helping us be more efficient at work and in life.
May 13, 2010 at 8:57 am
Atul Kumar
Hi Santosh thanks for wonderful tips for effective usage of Social Media. Everyday one new social media site is created. Which ones should we be focusing on to get the best ROI?
Is the presence on trio of LinkedIn, Twitter, and Facebook enough?
May 13, 2010 at 9:59 am
Rohit Borse
.“Social media is online communications that integrate technology and social interaction, To do this, they use software that enables anyone without knowledge of coding, to post, comment on, share and to form communities around shared interests”
May 13, 2010 at 10:02 am
Vijay Ghule
I have gone through a very good article on Social media hype….. “What’s Wrong with Social Media?” and i feel social media needs to be reclassified as something else.
http://www.briansolis.com/2007/02/whats-wrong-with-social-media/
May 13, 2010 at 10:10 am
Yamini Penkar
If you want to do Sales in Social Media For Business Profits you need to work smart – you should define your audience, locate your potential customers, build a social relationship with them and promote your brand and website.
May 13, 2010 at 10:22 am
Riya Singh
Social sites are evolving in nature, they change from day to day and hence we sales people should also change our approach to use this medium!!! Thanks Santosh for your smart tips.
May 13, 2010 at 10:37 am
Neha Singh
Love this post.
I am thinking to change Twitters theme from “what are you doing now?” to “What are you selling now?”
May 13, 2010 at 10:45 am
K.S Gavhane
This is a great overview of how to effectively use social media.
May 13, 2010 at 11:00 am
Swati Ahuja
Social media is extremely important for businesses.Many people get into social media without actually realizing the time and effort is takes to build up a strong following. Thanks for the free lesson.
May 13, 2010 at 11:00 am
Kunal Sharma
Thanks for sharing this information with us Santosh. Great post.
I am on OrKut, facebook, linkedin, twitter and many other social networking site. I know it takes time to be with so many groups and be active as well, however its gud to know that we can link different site!!!!!!
May 13, 2010 at 11:03 am
Tanvi Rajput
What most Sales employees forget is that the people in the social media are humans too. They should be approached like a friend and once you start interacting, you are sure to get some attention. There is no use of creating a social networking profile and leaving it as it is and wasting others time.
May 13, 2010 at 11:50 am
Javed
Nice post, very useful information
May 13, 2010 at 5:51 pm
Balli
I would like to thank Santosh for providing such a rare insight into effectively managing your different networking accounts through a common platform and consequently saving time.
May 13, 2010 at 6:10 pm
Nidhika Ohri
Nice post …
good thinking santosh….blog is very much interesting
May 13, 2010 at 6:12 pm
Ripu Daman Singh
hey santosh thanx for such a wonderful information…….:)
May 13, 2010 at 7:54 pm
Mayuri Bhatt
Hi Buddy, Can you help me with someothere best tools to link social media??/
May 13, 2010 at 9:10 pm
Jay Vasudev
Hi Santosh – You’ve provided some great resources here for folks looking to get a handle on social media!
May 13, 2010 at 10:26 pm
Husan Malik
In the past few years many companies and individuals are starting to get their feet wet in social media marketing. And It can be difficult to manage and keep up with the all the tweets, Facebook, Linkedin, posts, updates and shouts. Mr.Santosh you post will definitely give them a breath!!!!
May 13, 2010 at 11:58 pm
Ritika Pandit
Thank you for the wonderful post! Very helpful suggestions!
May 14, 2010 at 12:33 am
Nancy Martini
Wow Santosh, It’s a fancy way for saying “work smarter, rather than harder” .
We can now save time and effort (no double work),Thanks to you!
May 14, 2010 at 12:52 am
sneha mhatre
Hi Santosh thanks for wonderful tips for effective usage of Social Media. I was looking for some way to manage all my social networks effectively and found this post.
May 14, 2010 at 1:12 am
Mahesh Viyuri
Thank you so much for this tip. This really helped me.
– Mahesh.V
May 14, 2010 at 2:23 am
Arun P Rane
That seems like a great way to cut down on time and boost productivity, thanks for the post!
May 14, 2010 at 3:31 am
Neru Jain
Social media is fairly simple. Be yourself, interact and post often. The problem with all this is the sheer time it takes to be an active member.
May 14, 2010 at 3:34 am
Shubham Patil
Sharing your business on social media platforms is a must for anyone looking for exposure online. There is no better way to spread the benifits about your product or service than a satisfied customer . So in reality you can’t afford to “not” to be active in social media.
May 14, 2010 at 3:55 am
Neha Sharma
Great info! Will definately be setting this up! I always wondered how anyone could stay on top of so many sites.
May 14, 2010 at 4:01 am
Ankit K Dogra
Social media is definitely worth the time. It creates a connection with customers and provides transparency.
May 14, 2010 at 6:12 am
Thomas Jacob
Thanks santosh. I never knew we could have same status in LinkedIn, Twitter, and Facebook at a go. This will save my time.
May 14, 2010 at 6:22 am
Abhilipsa Sahoo
Social Media is a necessary evil. It is mandatory for any business else their competitors will grab the opportunity. I am sure these tips will help businesses.
May 14, 2010 at 6:38 am
Elina
Thanks Santosh, you have pinpointed and tried to solve the most common problem of today’s world. I think we all need to improve our efficiency using Social Media.
May 14, 2010 at 6:45 am
Ayush Verma
Of whatever I know, Sales2.0 seems to be Sales + Social Media. I am amazed by the way social media is influencing our lives. Thanks for simplifying it, Santosh.
May 14, 2010 at 7:03 am
Saanika agrawal
excellent post. I liked the tips!!
May 14, 2010 at 7:15 am
Bijay Ranjan
Ohh yeah, that’s the kind of stuff we need. Loads of it. Santosh, we are looking forward to more of you…
May 14, 2010 at 7:28 am
Piyush Mishra
I agree with you. It is an eye opener for the organizations and people who think that Social Media is free of cost. It is a huge investment of time, and that is the way we should measure investment.
These tips are really very helpful.
May 14, 2010 at 8:06 am
Puneet Chauhan
Wow Santosh. One more step of yours to make the world a better place to live in. Each small step matters. Thanks for sharing these tips.
May 14, 2010 at 7:45 pm
shailesh
Hi santosh,
A simple but so genuine and relevant subject u have chosen. nice write up !!
i going to get benefited for sure from the content
thanks mate
May 14, 2010 at 10:07 pm
Dinesh
Hey Santosh,
These tips would surely would save sm time for ppl who use all these social networking sites. mostly the student community followed by the techies nd the cubicle workers..
From another techincal standpoint I think innovations like these would help minimize the need for storage by reducing redundancy.. nd hence data center optimization..
Its a good thought..
I ve had sm experience with streaming data mining. Let me see if i can implement a prototype in a week or two.. will share the results.
Thanks
Dinesh M
May 14, 2010 at 10:11 pm
Priyanka Pandey
Thanks for the tips Santosh. I also read about digsby.com
I have been using twitter for a while, but did not know about the lists feature.
Thanks again.
May 14, 2010 at 11:21 pm
Mohnish Sharma
Social Media is certainly one of the biggest time waster. I compare it to meetings. Even though they are important, if not used judiciously turn out to give negative ROI.
These tips will help the community.
May 15, 2010 at 12:05 am
Avi Narula
Social media is here to stay and one id everywhere helps… I like the concept of OpenId. Nice post.
May 15, 2010 at 1:36 am
Tejas Joshi
Social media is an amazing way to build relationship’s with your customers and brand your self more with something like a facebook fan page, etc. Thanks for getting this information out there!
May 15, 2010 at 3:13 am
Yash Dogra
Social Media takes time, it is true, but the results of it are so amazing that it makes you feel like all the time you’re putting in is worth it.
May 15, 2010 at 4:07 am
Neha
It cost virtually no money to set up a Facebook, LinkedIn and Twitter account.All sales agents should have at least one profiles up on these three accounts. Because the client must be searching for him!
May 15, 2010 at 4:30 am
Ramandeep Singh
Even though there is so much hype about social media building up. I think its potential is much more than that we have utilized so far. Give people a platform to interact and you never know what they can do with it…
May 15, 2010 at 4:39 am
Simpy Rajput
Social media is revolutionizing today’s world. And in this revolution some are making profits, rest all making losses. It is as good an invention as the idiot box.
I appreciate you wrote a post to educate the people.
May 15, 2010 at 4:54 am
Nirmal Bhardwaj
The real problem while surfing social media is that there is too much chaff and too little grain. That’s the problem with user contributed unrestricted data.
In my opinion, internet’s next revolution would be to rank the good quality data higher than the rest.
May 15, 2010 at 5:21 am
M L Rao
Facebook overtook Google in number of visits sometime back. This suggests social media’s time has come.
Santosh has brought an interesting perspective of efficiency to it. Now that it is used for business, efficiency calculation was obviously coming. Nice post.
May 15, 2010 at 5:38 am
Ayushi Rajwad
I think spending a specified amount of time daily on social media is a good idea. Say 15 minutes in the morning and 15 minutes before you call it a day.
May 15, 2010 at 7:16 am
Dhanesh Dutt
Social media is increasingly become more of marketing platform. Where do we go for socializing
May 15, 2010 at 8:30 am
Sales 2.0: 95% sales, 5% technology « Sales Intelligence Blog by InsideView
[...] Social Media – The voice of the masses [...]
May 15, 2010 at 11:08 am
Shrikant
Good blog.. keep it up
May 15, 2010 at 8:40 pm
Dharmendra Gurbani
Nice post Santosh!! Keep up the good work…
May 19, 2010 at 9:14 am
Jaswinder Nagi
I also recommend using digsby.com and ping.fm
These also save a lot of time. Also, using a twitter platform like Tweetdeck helps manage things too well.
May 22, 2010 at 7:24 am
Pankaj Singh
Santosh, excellent ideas for efficient social collaboration.
May 26, 2010 at 12:22 am
Yash
When you provide value to people, they become interested in following you in social media. The more people follow you, the more opportunities you have to gain new clients and repeat sales.
May 26, 2010 at 8:27 am
Sonanki Agarawal
Millions of people are now using social media to gain information for their personal and business lives. There is no question that social media has become very significant in today’s world. Companies can no longer ignore the benefits that can be gained from social media.
May 26, 2010 at 8:51 am
Priya
Time is essential in building strong relationships with people. Even with the help of social media, building a strong relationship between your company and the public still requires time.
May 26, 2010 at 9:29 am
Ritu Singh
Hi Santosh, One more tool -Ping.Fm, is a free online service that you can use to post a single message across more than 40 social networking sites, plus it is easy to use.
May 29, 2010 at 10:31 pm
Prasoon Malviya,amit kumar shukla
Hi, santosh could u tell me about security features of this tool.
May 29, 2010 at 10:32 pm
sumit shukla
hii,this is really a nice intiative over social network services
May 29, 2010 at 10:34 pm
honey malviya
Hey Santosh, Nice post mate. I hope this post will help many executives and companies be more effective in their day to day life.
May 29, 2010 at 10:45 pm
Bittu
You’ll see Social Media in a supporting role and discover that the real “leading lady” is the Message, not the Medium.
May 29, 2010 at 11:45 pm
Mohineesh Manas
This is a fantastic post- thank you so much… The links and leads go deep with this one- and just in time too!
June 2, 2010 at 8:55 am
NS Pandian
wow! nice 2 knw tht a lot can happen with jus a click…
June 8, 2010 at 10:57 am
How To Boost Your Social Media Productivity – A Guide For Busy People
[...] Investing too much time on Social Media? How to boost your ROI From Sales Intelligence Blog by InsideView: Tips for sales professionals on how to get the most out of social media without it taking up too much of their time. addthis_url = 'http%3A%2F%2Fwww.interactiveinsightsgroup.com%2Fblog1%2Fhow-to-be-more-productive-with-social-media%2F'; addthis_title = 'How+To+Boost+Your+Social+Media+Productivity+%26%238211%3B+A+Guide+For+Busy+People'; addthis_pub = 'rgbroitman'; [...]