Here are your V61 March release highlights:

• New Company Detail View
• Company List Sorting
• Microsoft Dynamics CRM Users – Seamless Export & Sync

New, Streamlined Company Detail View

Quickly find and leverage the most actionable insights. Starting at the top you will see a nice clean layout that allows you to easily scan basic sales data (such as industry, revenue, employees, address, etc) so that you can quickly qualify a new lead or get up to speed on an existing account. More importantly, we’re drawing your attention to actionable sales intelligence with a new navigation for the Smart Agent results (a.k.a. selling triggers). We’re also doing a better job of summarizing the number of contacts available at company and how you connect to them (including our Smart Connections, your LinkedIn connections, or your Facebook friends.) Think of it as a dashboard for prospecting, qualifying, and your engaging customers.

Company List Sorting

Prioritize prospect lists by revenue, employees, location, etc.  With the introduction of company list sorting you can easily prioritize your prospects before exporting them to CSV or XLS.  When you generate a company list the default sorting will be by name but you’ll notice that the columns allow you to sort by business type, industry, revenue, or employees.  Target the right companies at the right time with on-the-fly prioritization.

Seamless Data Export for Microsoft Dynamics CRM

Enable CRM users to sync and export data with a single click.  This new facility allows you to set up proxy / delegate user authentication for your Microsoft Dynamics CRM instance. What that means is that all of your users can sync and export data from InsideView without being prompted for CRM login information. Make it easy for users to keep your CRM updated with the most accurate business information, contact details and social intelligence.

We appreciate your business and the great product feedback you continue to provide. Please share with us by submitting your ideas (and voting up other users’ suggestions) on the InsideView Community. If you have any additional questions or would like to schedule a follow-up training for your sales team, please contact us at support@insideview.com. Thanks again!

• Enhanced On-Demand Contact Search
• User-Generated Contact Profiles
• Fortune 500 and 1000 Search
• More Contacts and Improved Accuracy

On-Demand Partner Contact Search

Search and add contacts from more partner content sources. This enhanced feature allows you to quickly search and add contacts from our partners when a contact is missing from InsideView. When you search the People tab within any company profile or view a specific Contact in your CRM you will see results from InsideView and our partners in the same interface. Simply click on the name / title of interest to add them to InsideView database. It’s like on-demand cable for your prospecting.

User-Generated Contact Profiles

Generate a contact and automatically find social profile data. When you’re unable to find a contact in InsideView or our partners, this new feature allows you to generate a new contact yourself. InsideView then immediately starts identifying social profiles for your contacts. “Socialize” your contacts in on-the-fly.

Fortune 500 and 1000 Search

Quickly identify Fortune 500 and 100 prospects. This new feature allows you to easily identify and target companies on the Fortune 500 and 1000 lists. You will see new search criteria in the ‘Size’ section of the company and contact search interface, which you can use in conjunction with any of our other firmographic, social, and event-based search criteria. If you’re going after the big guys, your job just got a little easier.

More Contacts, Improved Accuracy

Reach more prospects directly with higher success rates. Over the last several months, InsideView has been hard at work improving the availability and the accuracy of our contacts. We’ve carefully evaluated the accuracy of our different content partners, we’ve added more overlapping content sources, we’ve invested in our own web-harvesting and crowd-sourcing technologies, and we’ve refined our Entity Triangulation algorithms along the way. Contact accuracy is a big challenge for the industry and while we realize our work will never be done, we’re confident that intelligent aggregation is the right approach. We hope you’ve already noticed these improvements in accuracy.

We want to thank you for choosing InsideView as your sales intelligence solution. We appreciate your business and the great product feedback you continue to provide. Please share with us by submitting your ideas and voting up other suggestions on the InsideView Community. If you have any additional questions or would like to schedule a follow-up training for your sales team, please contact us at support@insideview.com. Thanks again!

Here are your V59 January release highlights!

• New contact preview UI
• Facebook connections
• Twitter profile search
• User License Management
• Salesforce users – Custom Automated Watchlists

New contact preview UI

Preview contact details and social profiles for any contact. This new feature allows you to check out contact details, including their social media profiles, in seconds. Simply place your cursor over any contact name anywhere in the InsideView application to get these details. Think of it as a social business card.

Facebook connections

Find and leverage your personal relationships for business.  This new capability seamlessly brings in your Facebook connections (along side InsideView Smart Connection and your LinkedIn connections) to give you yet another path into customer and prospect accounts.  It’s like friends with benefits, in the business sense that is.

Twitter profile search

Quickly find your customers and prospects on Twitter. Now you can easily search for your contacts on Twitter to gain insights into their interests and business needs.  Whether it’s finding out what they’re reading, who their favorite sports teams are, or what their organization is up to – you’ll be better prepared to engage them with relevance.

User License Management

Manage users and license assignment yourself in InsideView. This new feature allows your designated InsideView administrator to manage the assignment of InsideView licenses across your sales and marketing team. Your CRM or support contact can still help you provision licenses but we thought you might want to have the option to do this yourself.  With more than 800 paying customers it’s a wonder we didn’t do this sooner.  Better late than never!

Salesforce.com users – Automated Watchlists Part II (Custom Criteria)

Track ANY important CRM account or opportunity. Following up on v1 of our automated watchlist feature, you can now create watchlists based on completely custom Account or Opportunity criteria in your Salesforce CRM. That means that anyone can now generate a watchlist, regardless who “owns” the Account.  This opens up a whole host of use cases. For example, a sales manager can now generate a watchlist to track all of their reps’ open opportunities that are $25,000 or more and forecast to close in Q1.  An account manager or support team member can now generate a watchlist to track all newly acquired customer accounts with a net value of $100,000 or more.  A demand generation rep supporting multiple field sales reps can now create a watchlist (or multiple watchlists) to track the key accounts being targeted by each of the field reps.

Thank you for choosing InsideView as your business and social intelligence solution. We appreciate your business and the great product feedback you continue to share with us. If you have a product suggestion please share with us on our new Idea Exchange on the InsideView Community. As for any training or support-related questions, please contact us at support@insideview.com. Thanks again!

In addition to enabling social selling, there were two other key themes that emerged during our Customer 2.0 Roadshow this summer – driving adoption through better CRM integration and maintaining industry-leading contact accuracy.  We’ve been hard at work on both fronts and in our January 2011 release you will find features like automated watchlists for Salesforce.com, Single Sign On integration for NetSuite, and a new company preview UI.  You will also find integrated LinkedIn profiles for nearly all contacts and the ability to easily flag any incorrect contact data.

Here are your January 2011 release highlights!

•    User feedback for contacts
•    More integrated LinkedIn profiles
•    New company preview UI
•    In-product feature updates
•    Redesigned summary alerts
•    NetSuite users – Export & Sync with Single Sign On
•    Salesforce users – Automated Watchlists

User feedback for contact accuracy

You can now easily flag and update any incorrect contact data you come across in InsideView and be notified as soon as the record is updated.  This feature leverages the reach of our user community to identify incorrect contacts and the expertise of the InsideView content team to validate user feedback.  We believe this hybrid approach will help provide the most complete and accurate contact information available for B2B sales professionals.

More integrated LinkedIn profiles

You will now see integrated LinkedIn profiles for nearly all contacts in InsideView.  This allows you to quickly access title, work history, education and other details seamlessly via the LinkedIn API without having to leave InsideView, or your CRM for that matter.

New company preview UI

Preview company details and key insights for any company.  This new feature makes it easier than ever to qualify prospects,  find actionable  insights, and surface customer connections at-at-glance.  Simply place your cursor over any company name anywhere in the InsideView application to get these details.

In-product feature updates

Always stay up to date on the latest InsideView releases and new features.  This new capability notifies you about our new releases and helpful features you may not be taking advantage of, directly within the product.

Redesigned summary alerts

Quickly scan summary emails by business event and company name.  We’ve redesigned our daily (and weekly) summary alerts to better summarize the key selling trigger events so you can quickly scan for relevant business events and company mentions within your watchlists.

NetSuite CRM users – Sync & Export with Single Sign On

Add or update CRM accounts, contacts, and prospects with a single click.  This feature is now enabled via Single Sign on so data export and sync are totally seamless.  You can also map InsideView data to any of your custom fields in NetSuite.

Salesforce CRM users – Automated Watchlists

Track your most important CRM accounts and opportunities.  This feature allows you to automatically create and maintain watchlists based on your existing Salesforce CRM data.  Setting up an automated watchlist is as easy as creating a view or report in Salesforce.  Never miss an opportunity or threat again!

Thank you for making InsideView the leading business and social intelligence solution for B2B sales and marketing professionals.  We appreciate your business or your continued feedback.  We always want to hear from you so we can continue to make InsideView better every month.  Please send us your product suggestions to feedback@insideview.com.  And for any training or support-related questions, please email us at support@insideview.com.  Thanks again!

Watch the video

If you’ve been using SalesView for more than a few months or have seen our B2B social intelligence announcement from last week, you already know that much of our product innovation has focused on enabling social selling and engaging with the new breed of B2B buyer, Customer 2.0.  That theme continues in our August 2010 release with features like social profile integration and social media sharing options.  Our customers continue to drive innovation as well and so you’ll also find features like multiple watch lists and a streamlined prospecting interface in this latest release.

Here are your August 2010 release highlights!

•    More powerful list building
•    Multiple company watch lists
•    Integrated LinkedIn profiles
•    Social media sharing

More Powerful, Streamlined List Building

The new list building user interface has been streamlined to make prospecting more intuitive.  We have consolidated the company and contact search criteria in a single screen so that you can find the right prospects with fewer clicks.

Manage multiple company watch lists

This new feature allows SalesView TEAM users to track multiple company watch lists.  With the ability to create up to five (5) watch lists you can easily track and manage different groups of companies (e.g. customers, prospects, competitors, partners, territories, etc.)

Integrated LinkedIn search and profile details

This new feature makes it easier than ever to search and view LinkedIn profile details within SalesView.  This capability is also available within your CRM contact mash-up view.

Share news alerts via social media or your CRM

This new feature makes it easy to share compelling events and news articles via social media (e.g. Facebook, LinkedIn, Twitter.)  If you use Salesforce.com or Oracle CRM On Demand you can also save Agents/News directly to your CRM as a task, note, or attachment for follow up.

Release Preview Webinars

To learn more about the August 2010 release join one of our scheduled webinars.  Click here to register for one of the following dates/times:

August 12th      Thursday : 10:00am PT/1:00pm ET
August 13th     Friday : 10:00am PT/1:00pm ET
August 16th     Monday : 10:00am PT/1:00pm ET
August 17th     Tuesday : 10:00am PT/1:00pm ET

Thank You… and keep the feedback coming!

Thank you for making InsideView the leading business and social intelligence solution for B2B sales and marketing professionals.  We couldn’t do it without your hard-earned business or your on-going feedback.  Speaking of which, we always want to hear from you.  For product feedback and suggestions, please email us at feedback@insideview.com.  For any support-related issues, email us at support@insideview.com.  Thanks again!

Yesterday marked the one year birthday of the SalesView Buzz tab.  The Buzz tab launched on May 11th, 2009 as the first Twitter integration for CRM (including Salesforce, Oracle CRM, Microsoft Dynamics, NetSuite CRM.)  While the launch was received with a great deal of enthusiasm by media and analysts (after all, what journalist wasn’t smitten with Twitter in the Spring of 2009?), the benefits of having Tweets about customers and prospects available directly within CRM were not immediately obvious to many B2B sales people.

Similar to the adoption pattern for our Facebook mash-up and LinkedIn integration before, customers and prospects started to identify and leverage actionable sales intelligence from the social media stream.  One of my favorite anecdotes comes from a meeting with the VP of Sales at a key customer account a few months after we launched the Buzz tab.  As part of our regular quarterly account review we walk customers through recent features & enhancements.  This included the Buzz tab at the time so we had him bring up the SalesView Buzz tab (i.e. Twitter & Google blog search) for his own company.

As it turned out, one of the most recent Tweets mentioning his company was a person looking for competitive product recommendations:

• “We’re evaluating marketing automation solutions – (our customer) vs. (competitor #1) vs. (competitor #2). Thoughts?”

TA-WEET!  Yes, that was a hot lead and yes he was impressed.  The icing on the cake was that within a few minutes the VP of Sales had logged in to see the Buzz tab for himself and by that time someone had already responded as follows:

• “Definitely (competitor #1)… we went through the selection process over 1 year ago and have been happy since.”

TWUH-OH!  He interrupted our meeting to make sure the right sales rep followed up on this lead immediately, before his competitor (or their fans) could further slant the conversation to their favor.

Now obviously you will not always have hot leads like these land in your lap but this example does speak to how important a customer acquisition channel Twitter has become.  As with other traditional and emerging channels, it provides new ways in which to listen and engage with the new, social customer  (a.k.a. Customer 2.0) .  The nature of Twitter, which is real-time and entirely public, requires that you sales reps keep an ear to the ground at all times, lest your competitors should be the ones to pounce first.

One of Paul’s central arguments here is that Twitter is not (and should not become) an application, but rather remain “just” a channel / medium (albeit it a powerful, extremely trendy, and perhaps transformation one.)  Most of the reader comments agreed (no shocker there… Paul has a pretty loyal following, and he has a nasty habit of being right most of the time.)

One particular blog comment from “kotharia” struck a chord.  The gist was that while leveraging Twitter as a listening & communication channel is a good start, “these emerging channels have a potential to generate a huge volume of conversations (unstructured data) which cannot be harnessed easily.”  Hmm, this problem sounds familiar.  They went on to suggest that “One would need effective tools to harness & synthesize the data to enable better decision making.”

BINGO!  One thing is guaranteed… just like all other media, traditional and social, Twitter will exacerbate information overload. We happen to focus on solving this problem specifically for sales & marketing professionals but really the principles are applicable across all knowledge workers.  You need a layer of intelligence / analytics operating on top of Twitter (along with all other potentially useful data sets and information sources) if you want to make it relevant and actionable.  SalesView is focused on doing just that for sales/marketing/support professionals, WITHIN their CRM.  Call it social CRM, CRM 2.0, socialprise, or just plain cool… the bottom line is that it has a huge impact on sales productivity.

Twitter ups the ante in terms of volume and frequency, but the challenge is not a new one. Before our current love affair with Twitter, most organizations had not yet figured out how to filter & analyze the thousands of online news sources, much less the hundreds of thousands of business blogs out there. So we can’t assume that Twitter is “noisier” (as measured by signal to noise ratio, not volume) than any previously available media. It’s just a bigger fire hose!

Here’s the approach we’ve taken to date with the InsideView Smart Cloud platform.

Basically we look at channels / media / content as plug & play. Blogs come along, plug it in. Twitter comes along, plug it in. Rest assured that in the next 6-12 months, some OTHER shiny new thing will capture the hearts & imagination of sales & marketing so what then?  Just plug it in. After all, the next-next-big-thing promises to accelerate the commoditization of content and worsen information overload. Unless, that is, you have tools that can filter & analyze data in the cloud to identify only the relevant & actionable information.

That’s where we think things are going. What do you think? Reply here or Tweet us at http://twitter.com/insideview.

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HIGHLIGHTS

User-Driven Executive Coverage – We’ve made it possible to add any executive to SalesView from our partners ‘on-demand’.  Just as you’ve been able to add companies to SalesView whenever a lead or account of interest is missing, you are now able to add new business contacts to SalesView on-the-fly (searching by name or title key words.)  This is extremely useful for your lead qualification and account research!

Expanded Smart Connections – We’ve improved our Smart Connections technology to help you identify more ‘hidden’ relationships.  For example, you can now leverage colleagues’ previous employments and view all 2nd level connections.  These enhancements have more than tripled the number of connections visible within the average lead / account.

One click CRM export – We’ve streamlined the account, lead, and contact export process for Salesforce.com and Oracle CRM On Demand customers.  You can now export executive profiles with a single click from the People tab in the CRM mash-up.

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OTHER ENHANCEMENTS

Improved performance – We’ve significantly increased speed, particularly for your CRM mash-up views, by streaming Smart Agent trigger events ‘on demand’ and persisting Smart Connection results so they are not calculated at load time.

Launch executive profiles from summary alerts – We’ve added the ability to drill down to business contact details directly from your daily/weekly summary alert emails whenever an executive is mentioned in a Leadership Change trigger event.

CRM export preferences – We’ve persisted CRM mapping / preferences so that you are not prompted to select their CRM each time you export a new Account, Contact, or Lead from SalesView.

Custom Smart Agent creation – We’ve added a prompt in the Analyze tab to let you know about any badly formed custom Smart Agents.  If you happen to create too broad of a Smart Agent definition, you will see a prompt within a few minutes so that you can quickly refine your key words and logic.

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InsideView – The Sales 2.0 Leader

SalesView is an on-demand sales intelligence application that increase sales productivity and accelerates sales cycles.  SalesView leverages socialprise technology to bring insights from both traditional editorial sources and emerging social media into enterprise applications.

Release notes for new SalesView release v39

(InsideView – The Sales 2.0 Leader)

SalesView is an on-demand sales intelligence application that increase sales productivity and velocity.  SalesView leverages socialprise technology to bring insights from both traditional editorial sources and emerging social media into enterprise applications.

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NEW FUNCTIONALITY

Embedded LinkedIn “Company Insider” widget – We launched a tighter integration with LinkedIn showing summary connection information before launching to the detailed LinkedIn search results. You will find a new tab in the company details page and a popup box in the Analysis Console and connection results page.

Tagging Lead source as “SalesView” during Export and Data Sync – When exporting new leads or enriching existing ones, we now populate the lead source field in Salesforce.com with “SalesView.”

Identify news sites that require registration or paid subscription – News sites requiring registration will now display a subtle “lock” or “dollar sign” icon.

Introduced PRO monthly payment option – Users can buy SalesView PRO as a reoccurring monthly subscription.  This promotional offer will be available at least through March 21st.

ENHANCEMENTS

Enhanced agent summary text – Our trigger even summary text now emphasizes keyword matches over company name so that users can quickly understand the relevance and context of the article. We also show matches in the article title.

Enhanced duplicate account matching algorithm – During export of Accounts and Contacts to Salesforce.com, we now match website and partial company name to identify potential duplicates.

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In the current economic environment, sales and marketing organizations of all sizes are looking for ways to do more with less. This has fueled demand for Sales 2.0 technologies, which hold the promise of increasing sales productivity and accelerating sales cycles. Growing interest in Sales 2.0, along with SalesView’s viral growth through word-of-mouth in 2008, prompted us to create the TAP in order to meet demand.

Sales expert and longtime InsideView advocate Jill Konrath has recently noted that Sales 2.0 is the future of the sales profession, and that “InsideView is a perfect example of how Sales 2.0 technologies are improving sales productivity.” Our own director of product management, Marc Perramond, says that the number of SalesView customers tripled last year, ironically due to the sour economy: “Most of that growth came in Q4 with the financial crisis in full swing. It may seem counterintuitive but the typical sales exec is facing hiring freezes or even staff cuts, so they need tools to make their existing teams more productive.”

We hope our new TAP partner initiative will help us scale to meet this growing demand for Sales 2.0 technologies and generate more business for our partners and their customers in the process. And as our lawmakers focus heavily this week on bolstering the U.S. economy, we like to think of the TAP as our own pipeline stimulus plan.

UPDATE:

InsideView takes the “Make-A-Referral-Week” pledge to stimulate the economy – http://tinyurl.com/dmn783

1. SalesView for Oracle CRM On Demand
   We publicly unveiled our Oracle integration at the OpenWorld Social CRM Inner Circle.  InsideView’s externally-focused ‘socialprise‘ capabilities are a perfect compliment to Oracle’s internally-focused ‘social CRM‘ capabilities.  The Oracle partnership marks our fifth major CRM integration in just the last six months.  SalesView is fast becoming a ubiquitous sales productivity application across the leading CRM platforms (Salesforce.com, SugarCRM, Landslide, Microsoft, Oracle).
   

   SalesView for Oracle CRM On Demand

2. SalesView for Microsoft Dynamics CRM
   We publicly announced our Microsoft integration at Interop New York 2008.  We’re thrilled to bring SalesView FREE to all Microsoft Dynamics CRM customers, whether hosted or on-premise.  Microsoft has also proven to be a strong supporter of socialprise, having recognized early on the value of tapping into social media to drive enterprise sales.
   

   SalesView for Microsoft Dynamics CRM

3. Jigsaw contacts for manager & director titles
   Just a few weeks after announcing an expanded relationship with Jigsaw, we have added director and manager level titles from Jigsaw to the SalesView database.    The addition of Jigsaw provides user-generated content, along with editorially maintained content from Hoovers, D&B, and Reuters and Web crawler content from ZoomInfo.  Jigsaw brings several key strengths to the table including availability of lower level management titles, email addresses, and direct dial phone numbers.
   

   Jigsaw contacts

4. Improved industry-based company search
   Our new industry classification makes it easier than ever to identify prospective customers by vertical/industry.  You will find the new industries under Find >> Company Criteria.
   

   New industry search

5. Notifications for text-only mobile devices
   If you haven’t yet made the switch to a smart phone that support HTML emails, you can delay that purchase a bit longer.  InsideView daily alerts are now readable on text-only mobile devices.  (And for those of you who are used to viewing the nice HTML emails on your iPhone, you still can!)

To learn more about our latest release and how SalesView can help your sales organization, contact your InsideView account executive or click here to request a demonstration.

We hope that with each new release of SalesView your job gets a little easier and you become a lot more successful.  As always, please keep those comments and suggestions coming at marketing@insideview.com.

A recent post by BRASSmedia expressed hope that the term socialprise would one day grow beyond the initial definition put forth by InsideView. It turns out the future already arrived months prior. Within just a few days of introducing the term back on March 18^th, I saw “socialprise” used all over the place to describe everything from enterprise applications to cloud computing to social platforms to organizational behavior to new forms of customer interaction to oh-so-many variations on Enterprise 2.0. Apparently our catchy new business term had been on the tip of many tongues and was now seen as the most succinct embodiment of various ideas, frameworks, and phenomena.

It was equally interesting to witness just how viral language has become thanks to social media. (No doubt this could make an interesting doctoral thesis for some hapless etymology/epidemiology scholar somewhere!) Google seemed like a good place to start for a quick and dirty way to quantify the “infection rate” of our new term. Within days of introducing the word, a Google search for “socialprise” went from zero hits to dozens of results (and that’s not counting our own press releases, white papers, and 3^rd party blog postings written about InsideView.) Now a little more than three months later, Google brings back 22,500+ results. (By the time you read this blog post, it will probably have grown – check for yourself!) By my rather unscientific measure, that means the term “socialprise” is growing even faster than other widely beloved new business terms “freemium” (78,900 results after 16 months in the public, and that’s after a WIRED cover story and a Charlie Rose interview) and sales 2.0 (106,000 results).

WHAT WE MEANT
Now that the term “socialprise” has given voice to so many different ideas, let’s travel way back in time (as measured by Google hits vs. calendar days) to look at the original definition put forth in March…

Socialprise applications are a natural convergence of social media and enterprise applications, and emerge as a mash-up of both the information and user experience of these previously separate universes. Socialprise applications enable organizations to discover and distill highly relevant information from an expanding sea of structured and unstructured data sources and present it in the meaningful context of specific business processes.

Like wines and fashion, you never now how words are going to age. OK, so it’s only been 3+ months but so far I’m pretty happy with how well our initial attempt to describe the phenomenon and emerging category of “socialprise” applications is holding up. Of course only time will tell whether our definition wears more like a classic Armani tuxedo or a cheap pair of polyester bell bottoms when we dust it off years from now. In the meantime, we’ve surrendered to the wisdom and whims of the masses – the living, breathing definition of “socialprise” will continue to be shaped on wikipedia and the media (erm, which is now everyone.)

WHAT WE DIDN’T MEAN
Of all the uses I’ve seen for “socialprise” it seems to most frequently be compared to, and thus confused with, Enterprise 2.0. Several posts have even speculated on the potential for socialprise replacing the more widely known and accepted term “Enterprise 2.0″. I have to admit that was never my intention and that we even contemplated jumping on the Enterprise 2.0 bandwagon (or the 3.0 for that matter) when we first examined our platform strategy. But we quickly realized that we were attempting to define an entirely different phenomenon and new class of application. For me “socialprise” means a mash-up of data from both OUTSIDE and INSIDE the organization – i.e. the convergence of social media (outside) and enterprise applications (inside). Meanwhile, the most widely accepted definitions of Enterprise 2.0 are focused on the use of consumer-oriented Web 2.0 tools behind the firewall. In other words, Enterprise 2.0 describes the use of tools like wikis, blogs, social tagging, crowd sourcing, and social networking INSIDE an organization only. The resulting data set lives in various silos within the organization rather than becoming part of (and interacting with) the cloud OUTSIDE of the organization.

A concrete example might be social networking tools being implemented behind the firewall to enable collaboration between employees of a given organization. That is Enterprise 2.0. Now let’s say we have a solution that allows you to integrate social networking functionality from the cloud (like Facebook, LinkedIn, Twitter, etc.) directly within an existing enterprise application like Outlook (hmm, sounds like Xobni) or your CRM (and that sounds like SalesView). It is a mash-up of the data (i.e. contacts, profiles, etc) and the user experience from both INSIDE and OUTSIDE of the organization. That is socialprise.

WHAT’S IT MEAN TO YOU?
OK, so this is just my definition of socialprise. What’s yours?

This blog is intended to help you leverage InsideView applications more effectively, gather your product feedback, and stay informed about key industry trends. In the future we will regularly be posting about product updates, new features, tips & tricks, customer success stories, and the evolving business search and intelligence landscape. There’s plenty to discuss about the changing face of sales and marketing, information overload, new search technologies, and the emergence of socialprise applications. And we would love to hear your thoughts!

We have a great team here at InsideView with diverse backgrounds, expertise, and perspectives. You can expect to see many of our team members contributing to this blog. To get things started, I’m Marc Perramond, Product Manager here at InsideView. Lately I’ve been spending most of my time working on SalesView, our flagship business search and intelligence application. We first launched SalesView and the socialprise concept on March 18th.

If you’re not familiar with SalesView, it is a business search and intelligence application designed to provide sales and marketing professionals with real-time, relevant business insights that are aggregated from 20,000+ sources including subscription-based data providers, unstructured Web content, national and regional news outlets, trade journals, blogs, job boards, and social networks. For a better idea of what’s going on “under the hood” you can read about our platform here.

SalesView FREE is currently available as a mash-up for Salesforce.com and SugarCRM. We have also established partnerships to make SalesView FREE available for Microsoft Dynamics, Oracle On Demand, and Landslide Technologies. SalesView PRO and TEAM are available both as an integrated CRM mash-up and as a stand-alone Web application that compliments any CRM. If you’d like to learn more about SalesView, contact us to attend one of our weekly Webinars.

We consider your input an integral part of this conversation, so please don’t be shy with your feedback and suggestions about how we can make this blog most useful to you.