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The ever-relevant concept of efficiency prevails during times of economic uncertainty. At InsideView, we spent the majority of 2009 developing our sales intelligence technology, so that our customers can do more with less and ultimately, close more deals faster. We’re proud of how far SaleView has come to be able to help salespeople be more informed and generate greater results. As we move into 2010, we reflect on 2009 and acknowledge the success of our clients and InsideView, while keeping sight of the ‘next steps’ for the coming year.

Over the course of 2009 InsideView received highly regarded accolades from the sales community, including :

  • JMP Securities Hot 100 List of best privately held software companies
  • High praises from the research firm Aberdeen Group in their independent study
  • Being ranked as the highest-rated application at the salesforce.com AppExchange
  • Being named alongside Google and Facebook by CRM Magazine as a “Rising Star” in companies pushing the boundaries of social CRM

In the latter half of 2009 we partnered with NetSuite and released an application to leverage social networking, including Facebook and Twitter, within both Customer Relationship Management and Enterprise Resource Planning.

In May, InsideView also launched the Smart Cloud and Buzz Tab to incorporate real-time social media monitoring into all major CRM applications, while significantly enhancing our technology’s integrations with both Oracle CRM On Demand and Siebel CRM applications in support of Oracle’s Social CRM initiative.

We carry this momentum into 2010, and have no doubts that the new decade will be an era of Sales 2.0 technologies to make the life of the sales professional more efficient, more productive and, most important of all, more successful.

We are thrilled to announce that SalesView is now the overall most popular and top-rated application available on the Force.com AppExchange from Salesforce.com.

SalesView was the first Sales 2.0 application integrated with Salesforce CRM and launched on the AppExchange on-demand application marketplace in March 2008. Since then, there has been more than 1,400 installs and 400 joint Salesforce.com customers. Our place as the top application on AppExchange is a great testament to the value of real-time access to relevant news alerts, relationship analysis as well as intelligently aggregated research results from both traditional editorial sources and social media, within the CRM application.

In the announcement released today, Umberto Milletti, CEO of InsideView noted that, “The fact that adoption has increased to 1,400 installs and customers are seeing tremendous results from SalesView highlights the value and ROI Sales 2.0 technologies provide.”

The Force.com AppExchange is a premier Web marketplace for cloud computing applications, to learn more about it please visit: www.salesforce.com/appexchange

As President-elect Obama brings his agenda of change to the White House, InsideView continues to bring about change within sales and marketing organizations across the country.   Here are a few of the enhancements we’ve made to SalesView in just the last month.

1.    Contact CRM Mash-up: We’ve added a Contact mash-up view that allows you to search for and match executives directly from any contact in your CRM.  It includes current employment info, work history, education, and quick links to Google, Jigsaw, LinkedIn, and ZoomInfo.  Give it a try!

SalesView CRM Contact Mash-Up

SalesView CRM Contact Mash-Up

2.    Corporate Hierarchy Information: The more you know about your prospects’ business structure, the better you’re able to navigate the sales process.  Parent company information is now visible for subsidiaries and business segments.

Link to Parent Company

Link to Parent Company

3.    Company Search Enhancements:
•    Searching by SIC Code: If you’re a fan of SIC codes or just a child of the ‘80s (yes, they were last updated by the US government in 1987 when The Bangles and Bon Jovi ruled the pop charts) then you’re in luck!  You can now include SIC codes as a company search criteria.

Search for companies by SIC Code

Search for companies by SIC Code

•    Searching by Business Type: Do you only sell to certain types of organizations?  Now you can search by business type, whether it’s Public, Private, Non-Profit, Subsidiary, etc.
4.    Alerts for Leadership Changes:  Management changes can often represent a selling opportunity or a potential threat.  Your daily InsideView alerts now include leadership changes across any of your watch list companies.  Whether an executive is joining or departing, you’ll be in the know!

Leadership Changes included in daily alerts from InsideView

Leadership Changes included in daily alerts from InsideView

5.    More Contacts:  If you call on mid-level executives you’ll be happy to know that we continue to add Director and Manager level titles from sources like Jigsaw and ZoomInfo (over a half million more contacts were added this month alone.)

Find even more mid-level contacts from Jigsaw and ZoomInfo

Find even more mid-level contacts from Jigsaw and ZoomInfo

InsideView was founded to help business professionals take advantage of the convergence of social media and enterprise applications — or what we refer to as “socialprise“. For several years now our application has been helping you track key business events and relationships across thousands of traditional and new media sources. Today we’re happy to be adding one more voice to the mix with our company blog, The Inside View. The cobbler’s children have shoes after all.

This blog is intended to help you leverage InsideView applications more effectively, gather your product feedback, and stay informed about key industry trends. In the future we will regularly be posting about product updates, new features, tips & tricks, customer success stories, and the evolving business search and intelligence landscape. There’s plenty to discuss about the changing face of sales and marketing, information overload, new search technologies, and the emergence of socialprise applications. And we would love to hear your thoughts!

We have a great team here at InsideView with diverse backgrounds, expertise, and perspectives. You can expect to see many of our team members contributing to this blog. To get things started, I’m Marc Perramond, Product Manager here at InsideView. Lately I’ve been spending most of my time working on SalesView, our flagship business search and intelligence application. We first launched SalesView and the socialprise concept on March 18th.

If you’re not familiar with SalesView, it is a business search and intelligence application designed to provide sales and marketing professionals with real-time, relevant business insights that are aggregated from 20,000+ sources including subscription-based data providers, unstructured Web content, national and regional news outlets, trade journals, blogs, job boards, and social networks. For a better idea of what’s going on “under the hood” you can read about our platform here.

SalesView FREE is currently available as a mash-up for Salesforce.com and SugarCRM. We have also established partnerships to make SalesView FREE available for Microsoft Dynamics, Oracle On Demand, and Landslide Technologies. SalesView PRO and TEAM are available both as an integrated CRM mash-up and as a stand-alone Web application that compliments any CRM. If you’d like to learn more about SalesView, contact us to attend one of our weekly Webinars.

We consider your input an integral part of this conversation, so please don’t be shy with your feedback and suggestions about how we can make this blog most useful to you.

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